DOBETTER-Montessori-HEADERart.png
DOBETTER-Montessori-HEADER.jpg

DEARBORN HEIGHTS MONTESSORI CENTERS

DO YOU KNOW?

 

The Story

The smart kids at Dearborn Heights Montessori Center (DHMC) and its network of suburban Detroit Montessori schools are enlightened little humans. They appreciate diversity, respect differences, and care for the environment. But the Montessori system is a a well-kept secret. We clarified the audience and spoke to woke parents where their eyeballs already were with provoking, budget-friendly ads and a dynamic workflow. We were successful in shifting the conversation from price to value and positioning DHMC as the leader of the Michigan Montessori movement.

 

What We Did

Awareness + Engagement
Video
In-Bound Marketing
Website Design
Operations Workflow

DOBETTER-Montessori-TAG.jpg
 
 
 
We have found that marketing our schools continues to be a challenge. We knew we needed some fresh thinking. From the moment DO:BETTER visited our school, the wheels were turning. We needed help creating a campaign that would go beyond the traditional marketing and advertising things we’ve been doing by grabbing attention in a unique way. DO:BETTER was able to deliver exactly that... a unique, attention-grabbing campaign.
— SHELLEY BOATRIGHT : DEARBORN HEIGHTS MONTESSORI CENTER
 
 
 
DOBETTER-Montessori-SOCIAL.jpg
DOBETTER-Montessori-WEBSITE.jpg
 

MORE OF OUR WORK

 

COMMUNITY IMPACT INVESTING

SMALL BUSINESS : AWARENESS + INVESTING

 

LIVE / KAYFABE

ENTREPRENEUR : BRAND STRATEGY